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It is part of the Vorwerk Group’s 2025 strategy to further invest in growth and expand in regions. Under this strategic direction, the Vorwerk Group decided to set up its own subsidiary in Malaysia and Singapore with effect from October 1st, 2024, to step up investment in the regions and to directly steer the development of these two important Asian markets.

Vorwerk is the number one direct sales company in Europe and the world-leading direct seller of high-quality household appliances. Vorwerk always seeks direct contact with its customers and achieves this primarily through its advisors, who are at the center of the company’s sales activities and serve as a central point of contact for the customer.

This step is also a recognition to the excellent work done by our current distributor, who has built our brand and a large Thermomix community in these two markets in the last 15 years. We thank our distributor for the open discussions in the last months.

The Vorwerk group is committed to a smooth transition for existing customers and to the further development of the Asian markets.

If you have any inquiries, please reach out to malaysia_singapore@vorwerk.com